Lasserina Rath
Purpose-driven writer, researcher, and educator based in Europe.
Designing a Metaverse that is Open, Safe and Free
Newsletter | Rediscovery Centre
The Irish Government
Press Release | Environmental Law Charity
Podcast Production | Rediscovery Centre
My Services
Community development: Develop relationships with target audience through active listening and engagement development techniques. Maintain communities on Instagram, Twitter, Discord and Slack.
Content Writing: newsletters, SEO blog posts, podcasts, scriptwriting, case studies, white papers, and press releases
Copywriting: ad creation, email funnels, lead generation, landing pages, and sales pages.
Social Media Content Management: videos, carousels, ads, stories, threads, and more on Instagram, Twitter, LinkedIn, and Tiktok.
Content Strategy: Creating multiple engagement points to build audience, strategically scheduling social media posts for reach and engagement.
UX Content Design: Redesigning web pages and mobile apps to be more user-friendly.
Copyediting: Edit and elevate compelling content. Creative content creation to reflect new university values of sustainability, inclusivity, and accessibility
What I do
We need companies that are doing good in the world and your company deserves to be known.
Whether you need communication and marketing strategy or social media management I can help you get in front of your target audience.
I'm a writer and communications specialist with a background in social psychology. I know what makes an impact on audiences and with over four years experience working with organisations that are building better, I will get your message across.
As a communications specialist, I work with organisations that are doing good work to make the world a better place. That can take many forms, you could be a small start-up focused on sustainable innovation, or a b2c that employs people locally and promotes local enterprise, maybe you're a sustainable NGO. Whatever it is you're doing work that is valuable and necessary.
I use simple, accessible language and human-focused methods to find the common language between a company and its audience. Through deep research and creative storytelling, I help mission-focused brands raise awareness and communicate complex ideas to their audience.
I love working with NGOs, Social Impact groups, mission-focused businesses and Start-ups to develop effective messaging, build an audience, and spread important ideas.
Contact Me
My inbox is always open, you can contact me with the contact form here or with the details below:
Email: lasserinarath@gmail.com